There are three different Martinis
Pick your winning Color
THERE is no reason why gamblers shouldn’t ask the waiter to bring “some meat” or “a Martini.” There is an outside chance they will get what they want. Bat not for an old close buyer like our self—we like to get the most fun we can out of what we pay for. There are three Martinis Regular, Medium, Dry—and they’re different! We have seen waiters, asked for “a Martini,” bring a Dry Martini to someone who really wanted a Medium. We have heard people complain about Drys when they re-ally would have enjoyed Regulars. Now is the time for all good men to find out which Martini they really prefer—and specify it.
We have no prejudices about them—the best Martini is the one you like best. Line up all three some evening and take a taste of each. As you know, they are made this way (starting with 2parts gin): Regular Martini: 1 part “Italy,” Vermouth. Medium Martini: ½ part “Italy,” ½ part “Dry” Vermouth. Dry Martini: 1 part “Dry” Vermouth.
Specify Ingredients, Too
In your own home you use a gin you have selected carefully. You probably use Martini & Rossi because it is the standard vermouth and has been for generations. But in bars or restaurants you should specify not only the kind of Martini but the ingredients as well. If you suspect substitution, ask to see tin bottles. Vermouths differ like everything else and poor vermouth will spoil Martinis as surely as poor gin. If your palate is sensitive, there is no substitute for Martini & Rossi.
Imported by W. A. TAYLOR & CO., N. Y.
Martini & Rossi Vermouth