A tired duck finds a quiet home abounding with cool limestone water and fine grains in Jack Daniel’s Hollow.
Every so often, a newcomer discovers the Hollow and settles down to enjoy the surplus of grain and iron-free water … and especially our quiet, unhurried way of life. You see we never bustle around much, for we make an old-time Tennessee whiskey, slowly Charcoal Mellowed to a sippin’ smoothness. And we think that makes a lot of patience worthwhile. After a sip of Jack Daniel’s, we believe, you’ll agree.
Charcoal Mellowed Drop by Drop
© 1961, Jack Daniel Distillery, Lem Motlow, Prop., Inc
Tennessee Whiskey – 90 Proof by Choice
Distilled and Bottled by Jack Daniel Distillery
Lynchburg (Pop. 384), Tenn.