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Tag Archives: Bacardi Rum

Bacardi – Lifestyle Ads

Bacardi’s advertising — particularly from the 1960s through the early 2000s — successfully positioned the brand as exotic, vibrant, and aspirational. While it was less uniform than Absolut’s campaign, Bacardi’s ads were effective because they sold a lifestyle, not…

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Best Alcohol Magazine Ads

1. Absolut Vodka – “Absolut Perfection” Campaign (1980s–2000s) 2. Guinness – “Guinness is Good for You” (1920s–1950s) 3. Bacardi – 1960s–1970s Lifestyle Ads 4. Jack Daniel’s – “Heritage” Campaign (1980s–present) 5. Budweiser – “King of Beers” 6. Heineken –…

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Bacardi Rum Ad from Esquire Magazine in 1990

All Bacardi Rum ads (with images and texts from the printed ads) from Esquire Magazine in 1990.   People swear that on some warm summer nights the distances between them melt. Bacardi Black The Taste of the Night Enjoy…

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Bacardi Rum Ad from Esquire Magazine in 1987

All Bacardi Rum ads (with images and texts from the printed ads) from Esquire Magazine in 1987. Introducing Bacardi Premium Black So rich and smooth, it could only be Bacardi rum. Made in Puerto Rico. Bacardi and the Bat…

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Bacardi Rum Ad from Esquire Magazine in 1986

All Bacardi Rum ads (with images and texts from the printed ads) from Esquire Magazine in 1986. Diet Quiz #l Which has less calories and alcohol: □ 5 oz. white wine? □ 5 oz. Bacardi rum and diet Coke?…

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White Rum Cocktail Recipes

White rum, also known as light rum or silver rum, is a type of rum that is clear in color and has a subtle flavor profile. It is typically made from molasses or sugarcane juice, and is distilled in…

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Bacardi Rum

Bacardi Rum is a type of rum that is produced by the Bacardi Limited company, which was founded in 1862 in Santiago de Cuba by Facundo Bacardi Masso. Bacardi Rum is made from molasses, a by-product of sugar production,…

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Bacardi Rum Ad from Esquire Magazine in 1985

All Bacardi Rum ads (with images and texts from the printed ads) from Esquire Magazine in 1985. Diet Quiz #2 Which has less calories and alcohol: □ 5 oz. white wine? □ 5 oz. Bacardi rum and Perrier? (1…

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Bacardi Rum Ad from Esquire Magazine in 1984

All Bacardi Rum ads (with images and texts from the printed ads) from Esquire Magazine in 1984. Bacardi light rum has a smooth, light, delicate taste. Sip it with soda, water or over ice and you’ll know why Bacardi…

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Bacardi Rum Ad from Esquire Magazine in 1981 & 1983

All Bacardi Rum ads (with images and texts from the printed ads) from Esquire Magazine in 1981 and 1983. How you impress a rum drinker. Simply. Just give the world’s most precious rum Bacardi Reserve. So smooth. So mellow.…

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The latter group are often referred to as “mixologists,” a term given to practitioners of “mixology,” which is really just another way of referring to the practice of making good cocktails. Mixology might seem like a newfangled term, but it’s actually pretty old, like mid-19th century old, and was only revived as a way to describe the recent renaissance of bartenders caring (a lot) about their craft.

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The Art of Persuasion: Iconic Alcohol Advertising in Print MediaMay 6, 2025
Smirnoff – “It Leaves You Breathless” (1950s)May 1, 2025
Heineken – Witty, Sophisticated Ads (1990s–2000s)May 1, 2025
Budweiser “King of Beers”May 1, 2025
Jack Daniel’s – “Heritage” Campaign (1980s–present)May 1, 2025

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Recent Posts

The Art of Persuasion: Iconic Alcohol Advertising in Print MediaMay 6, 2025
Smirnoff – “It Leaves You Breathless” (1950s)May 1, 2025
Heineken – Witty, Sophisticated Ads (1990s–2000s)May 1, 2025

Categories

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