All White Label Scotch Whisky ads (with images and texts from the printed ads) from Esquire Magazine in 1982.

HE WAS never elected. But every night “Mayor” Orlo McBain is the last man to walk the streets of Culross, Scotland. He checks a knob, closes a gate and goes his way. The good things in life stay that way.
Preferred for smoothness, Dewar’s never varies.
Authentic. The Dewar Highlander
Blended Scotch Whisky • 86.8 Proof • © 1981 Schenley Imports Co., N.Y.

IN Comrie, Scotland, Campbell’s is always closed on Saturday afternoon … unless, of course, you’re kin. The good things in life stay that way.
Preferred for smoothness, Dewar’s never varies.
Authentic. The Dewar Highlander
Bottle Front Label
“White Label”
Dewar’s Blended Scotch Whisky
100% Scotch Whiskies
Product of Scotland
Blended and Bottled by John Dewar & Sons Ltd.
750ml (25.4 FL.OZ) 86.8 Proof Perth Scotland
Distilled, Blended and Bottled in Scotland
Sole Distributors in U.S.A. Schenley Import Company New York, N.Y.

WHEN Postman Mackenzie of Perthshire, Scotland, makes a delivery … it’s always special. The good things in life stay that way.
Preferred for smoothness, Dewar’s never varies.
Authentic. The Dewar Highlander
Blended Scotch Whisky • 86.8 Proof • © 1982 Schenley Imports Co., N.Y.

In Scotland’s Strathdearn vale, breeding fast hunters is more than a matter of pride. It’s a family tradition. Like father, like son, like grandson. The good things in life stay that way.
Dewar’s “White Label” never varies.
Authentic. The Dewar Highlander
Blended Scotch Whisky • 86.8 Proof • © 1982 Schenley Imports Co., N.Y.