All Glenlivet Scotch Whisky ads (with images and texts from the printed ads) from Esquire Magazine in 1982-1985.
How dare The Glenlivet be so expensive?
How dare we place such a premium on our 12-year-old Scotch? The same reason vintage wines and fine cognacs are so expensive. Superior taste. Just one sip and you’ll know that The Glenlivet has a taste that’s decidedly superior.
The Glenlivet is Scotland’s first and finest single malt Scotch. Nothing but 100% Highland malt whisky, distilled from natural spring water and fine malt barley, aged in oaken casks, just as it always has been.
Only our time-honored methods can truly achieve The Glenlivet’s unequaled taste. A taste that sets it apart. Its smoothness, body and bouquet are qualities found only in this unique Scotch.
Of course, you may elect to purchase a good Scotch that’s less expensive. But for a truly superior taste, you have to pay the greater price.
The Glenlivet
12-year-old unblended Scotch. About $20 the bottle.
Bottle Front Label
The Glenlivet
12 Years Old
Unblended all malt Scotch Whisky
Distilled in Scotland by George & J. G. Smith
©1982 Seagram Distillers Co.
Just a word about the price of The Glenlivet. Preposterous.
Is the premium we place on The Glenlivet really so outlandish? No more so than the premium placed on great vintage wines and fine champagne cognacs. The reason? Taste. Just one sip and you’ll know that The Glenlivet has a taste that’s without equal.
The Glenlivet is Scotland’s first and finest single malt Scotch, from Scotland’s oldest licensed distillery. And, just as it always has been, this 100% Highland malt whisky is distilled from natural spring water and fine malt barley, then aged in oaken casks.
Only The Glenlivet’s time-honored methods can achieve this unequaled taste. A taste that sets us apart. Its smoothness, body and bouquet are qualities found only in this unique Scotch.
Of course, some people still insist that The Glenlivet is too expensive. We have just one word to say about that.
Preposterous!
The Glenlivet
12-year-old unblended Scotch. About $20 the bottle.
©1983. Imported by the Glenlivet Distilling Co.