All Smirnoff Vodka ads (with images and texts from the printed ads) from Esquire Magazine in 1989 and 1990.
“Can you read me The Night Before Christmas’ before I go to bed, Daddy?”
To keep their secret, millions of illiterate adults are forced to make up stories.
Help Smirnoff end illiteracy in America.
Illiteracy in this country is a major problem. It presents a painful reality to over 27 million adults. And it’s not just books and newspapers that are closed to them. They find themselves shut out of the mainstream of our society.
To put an end to this tragedy, Smirnoff has begun a national campaign. And one of the most important things we are doing is making a major contribution to Literacy Volunteers of America.
As a grass-roots organization of volunteers, they’re dedicated to making sure every adult American is able to read. To achieve that goal, they need all the help they can get.
We invite you to join with us and make your own contribution to this extremely worthy cause. You can send your tax deductible contributions to: Literacy Volunteers of America, Box H, 5795 Widewaters Parkway, Syracuse, NY 13214.
Please give whatever you can. Every dollar helps these volunteers teach adults to do something so many of them desperately want to do.
Read to their children.
SMIRNOFF
The Reigning Vodka
SMIRNOFF VODKA 40 & 50% Alc. by Vol., distilled from premium grain. ©1989 Ste. Pierre Smirnoff FLS (Division of Heublein, Inc.) Hartford, CT – Made in USA.
Rock Czar.
For Over A Century The Reigning Vodka.
Back in the U.S.S.R.
After 73 years, Smirnoff Vodka returns to the Mother Country.
Before the Russian Revolution, it was the country’s favorite vodka, selling a million bottles a day. Today, it’s becoming the U.S.S.R’s leading imported vodka. Considering Smirnoff’s heritage, that’s not surprising.
So if you find yourself toasting the spirit of Glasnost, you know the real spirit to choose.
Smirnoff.
The World’s Reigning Vodka
Advertisement A Smirnoff Toast To Glasnost
Read your lips.
One sip will tell it all. And that’s a promise not subject to change.
SMIRNOFF VODKA 40 & 50% Alc. by Vol., distilled from premium grain. ©1990 Ste. Pierre Smirnoff FLS (Division of Heublein, Inc.) Hartford, CT – Made in USA.
A creature was stirring, but it wasn’t the mouse.
With a twist. Ice-cold. Maybe with a favorite elf or two.