All Puerto Rican Rums ads (with images and texts from the printed ads) from Esquire Magazine in 1984.
Rum on the Rocks. It’s What’s Happening.
All across America, people are switching to Puerto Rican white rum because it’s smoother than vodka or gin.
Real estate developer Tom Williams and wife Lyn enjoy rum on the rocks in the comfort of their New York co-op.
For architect Alex Kimball and his wife Jill, the serenity of their Bainbridge Island home is just a short ferry ride from Seattle’s fast pace. With Puget Sound as their backyard, they enjoy the sunset with a Puerto Rican white rum on the rocks and a special friend.
Americana expert Jackson Parker, ringed by rare decoys, enjoys a white rum on the deck of his Massachusetts home.
Atop Manhattan’s St. James’s Tower, Howard and Marilyn Wexler and Puerto Rican visitors Dr. and Mrs. Marcos Vecchini share a night on the town and rum on the rocks.
Rum in the garden. Investment banker José Rodriguez and wife Anita at their Villa Caparra home in Puerto Rico,
For western realist David Nordahl, Santa Fe is a painter’s paradise. Here in his adobe studio, he savors an «after painting» white rum.
Puerto Rican white rum has a smoothness vodka or gin can’t match. Because it’s aged one full year – by law.
After the sails are furled, Star skipper Don Gilbert and wife Nancy enjoy the expanse of their New Canaan, Ct. home with a before dinner white rum on the rocks.
RUMS OF PUERTO RICO
Aged for smoothness and taste.
For free «Light Rums of Puerto Rico» recipes, write Rums of Puerto Rico, Dept. E-1, 1290 Avenue of the Americas, NY, NY 10104 © 1984 Government of Puerto Rico
Rum and Tonic. It’s What’s Happening.
All across America, people are switching to Puerto Rican white rum because it’s smoother than vodka or gin.
For «Jazz» skipper John Fisher, there’s no better sailing than breezy Marblehead. And no better way to celebrate sailing than with a Puerto Rican white rum and tonic. Crew member Grace Rowe obviously agrees.
Above Seattle’s Lake Washington, architect Ray Merriwether and wife Barbara enjoy rum and tonic.
As La Quinta Hotel’s Tennis Club pro, Charlie Pasarell is right at home. So is white rum.
At Santa Fe’s truly enchanting Rancho Encantado, equestrians Ronni Egan and Leslie Hammel clear the dust of a hot trail with a cool Puerto Rican white rum and tonic. That’s Lori Peterson tending the horses.
Santurce, Puerto Rico residents Manny and Nora Casiano publish «Caribbean Business.» Their drink…rum and tonic.
On the greens of this exquisite Seattle estate, croquet is the order of the day. While Dave and Danita Herbig wait for winners they enjoy another «order of the day»… Puerto Rican white rum and tonic.
Puerto Rican white rum has a smoothness vodka or gin can’t match. Because it’s aged one full year by law.
Composer Bruce Gilman and wife Nancy, a gourmet caterer, enjoy a warm New England afternoon and a cool white rum and tonic.
RUMS OF PUERTO RICO
Aged for smoothness and taste.
For free «Light Rums of Puerto Rico» recipes, write Rums of Puerto Rico, Dept. E-2, 1290 Avenue of the Americas, NY, NY 10104 © 1984 Government of Puerto Rico
Rum. The New American Classic.
All across America more and more people are making Puerto Rican white rum a classic drink because it’s smoother than vodka or gin.
In old San Juan, dentist Nelson Roura and Yamelle Roura enjoy the balmy evening air and the smooth taste of white rum.
Donna and John Harris own and run the world’s largest hang gliding school near historic Kitty Hawk, North Carolina. One of their favorite ways of relaxing in the late afternoon is flying kites along the beach. The other! Enjoying Puerto Rican white rum Screwdrivers.
A New England tall. Made memorable with rum Bloody Marys. Just ask Marblehead architect Robert Zarelli and wife, Debbie.
At home in both New York and Puerto Rico: Victor de Jesus, a marketing executive for an international company and wife Magda Vera de Jesus, an attorney. Their drink: rum and tonic.
This South Carolina home is rich in history, as is the white rum enjoyed on the rocks by lawyer Rutledge Young and wife, Kathleen, an interior decorator
Against the spectacular desert backdrop near Sante Fe, New Mexico, Ray and Judy Dewey gallery owners specializing in Western and Native American art, pause for the very special pleasure of the smooth one: white rum and tonic.
Puerto Rican white rum has a smoothness vodka or gin can’t match. Because it’s aged one full year-by law.
Rum and tonic at their Santa Rosa home. Freelance word processor Barbara Ellis and husband Michael, an engineer.
RUMS OF PUERTO RICO
Aged for smoothness and taste.
©1984 Government of Puerto Rico