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Hennessy Cognac, Brandy Print Ad from Esquire Magazine, 1936, 11-November

Hennessy Cognac, Brandy Print Ad from Esquire Magazine, 1936, 11-November
Magazine Ads
Hennessy Cognac, Brandy Print Ad from Esquire Magazine, 1936, 11-November, p.179
Hennessy Cognac, Brandy Print Ad from Esquire Magazine, 1936, 11-November, p.179

November, 1936

Fortunate, indeed, is the beautiful Cognac region of France, favored be Nature with a combination of sun and soil found nowhere else upon the earth … the secret of the bouquet and flavour that make Three-Star Hennessy preferred liqueur. Fortunate, too was the world when, in 1765, Captain Richard Hennessy was inspired to send to friends in other lands shipments of the incomparable brandy.

⋆ FLAVOUR
⋆ BOUQUET
⋆ CLEAN TASTE

84 PROOF

HENNESSY
COGNAC BRANDY

Sole Agents for the United States: Schieffelin & Co., New York City. Importers since 1794

Hennessy Cognac

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The latter group are often referred to as “mixologists,” a term given to practitioners of “mixology,” which is really just another way of referring to the practice of making good cocktails. Mixology might seem like a newfangled term, but it’s actually pretty old, like mid-19th century old, and was only revived as a way to describe the recent renaissance of bartenders caring (a lot) about their craft.

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Recent Posts

The Art of Persuasion: Iconic Alcohol Advertising in Print MediaMay 6, 2025
Smirnoff – “It Leaves You Breathless” (1950s)May 1, 2025
Heineken – Witty, Sophisticated Ads (1990s–2000s)May 1, 2025

Categories

  • Bar Equipment
  • Bartending Tips
  • Brands
  • Cocktails by Country
  • Cocktails by Ingredients
  • Countries & Their Drinks
  • Glassware
  • History
  • Holidays and Observances
  • Ingredients for Mixed Drinks
  • Magazine Ads
  • Menus
  • Mixed Drink Recipes
  • Mixed Drinks
  • Themed Cocktails
  • Vintage Books