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Glenfiddich Scotch Whisky Ad from Esquire Magazine in 1987

Glenfiddich Scotch Whisky Ad from Esquire Magazine in 1987
Magazine Ads

All Glenfiddich Scotch Whisky ads (with images and texts from the printed ads) from Esquire Magazine in 1987.

Glenfiddich Scotch Whisky Ad from Esquire Magazine, 1987, 03
Glenfiddich Scotch Whisky Ad from Esquire Magazine, 1987, 03

Unknown.

Glenfiddich: Unknown to the countless number of people who drink fine blended Scotches like Chivas, Black Label, Pinch, whatever. They have no idea that a higher standard exists.

Legendary.

Glenfiddich. Legendary to the handful of people who know a single malt is not blended with any grain whiskies. If you think you’ve already tasted the smoothest Scotch, the best is yet to come. About $50 the pair.

To send a gift of Glenfiddich anywhere in the U.S., call 1-800-238-4373. Void where prohibited.

Single Malt Scotch Whisky Bottled in Scotland. 86 Proof. © William Grant & Sons, Inc., New York, NY 10020.

Glenfiddich Scotch Whisky Ad from Esquire Magazine, 1987, 04
Glenfiddich Scotch Whisky Ad from Esquire Magazine, 1987, 04

Anonymous.

Glenfiddich. Anonymous to the millions of people who are convinced that a fine blended Scotch like Chivas, Black Label or Pinch is the smoothest. They won’t drink anything else. But they’ve never heard of Glenfiddich.

Famous.

Glenfiddich. Famous among the few who know that the absolute smoothest Scotch is a single malt. A Scotch that’s not blended with any grain whiskies. They won’t drink anything less than Glenfiddich. They won’t hear of anything else.

About $50 the pair.

Glenfiddich Scotch Whisky Ad from Esquire Magazine, 1987, 06
Glenfiddich Scotch Whisky Ad from Esquire Magazine, 1987, 06

The privileged many.

Those grateful fathers who will soon receive the gift of a fine blended Scotch like Chivas, Black Label or Pinch.

Those who will give it also think it’s the best Scotch money can buy.

Like father, like son, like daughter.

The privileged few.

Those fathers who have set a better example. The scant few who will soon receive the gift of an unblended single malt like Glenfiddich.

Those who will give it know nothing is smoother. It is indeed a privilege to be blessed with such a discerning family.

To send a gift of Glenfiddich anywhere in the U.S., call 1-800-238-4373. Void where prohibited.

Single Malt Scotch Whisky Bottled in Scotland 86 Proof © William Grant & Sons, Inc., New York, NY 10020

Glenfiddich Scotch Whisky Ad from Esquire Magazine, 1987, 11
Glenfiddich Scotch Whisky Ad from Esquire Magazine, 1987, 11

$2,300

But it’s not just Scotch. It’s 25-year-old Glenfiddich Single Malt, a whisky of such character and rarity that many Scotsmen would prefer to keep it for themselves. Be that as it may, a small supply is available this year, bottled in glorious Edinburgh crystal. Each decanter is crowned with a solid sterling silver Stag’s Head and comes in its own inlaid walnut chest. To obtain one for yourself, or as a gift for a most worthy friend, ask your local spirits merchant.

Glenfiddich Single Malt

Scotch Whisky

Glenfiddich Highland Unblended, Single Malt Scotch Whisky 86 Proof Bottled in Scotland. © William Grant & Sons, Inc., New York, NY 10020. Prices may vary from state to state.

Glenfiddich Scotch Whisky Ad from Esquire Magazine, 1987, 12
Glenfiddich Scotch Whisky Ad from Esquire Magazine, 1987, 12

Easy.

Giving a fine, blended Scotch like Chivas, Black Label or Pinch is easy. Everyone recognizes them. Everyone appreciates them. But why give a Scotch everyone else gives? Especially when it’s just as easy to give something better.

Inspired.

Glenfiddich. To the rare few who appreciate the truly extraordinary, there’s no better Scotch to give or receive. They know that a single malt is not blended with any grain whiskies. That it’s the absolute smoothest. And that a gift of Glenfiddich is truly inspiring. About $25.

To send a gift of Glenfiddich anywhere in the U.S., call 1-800-238-4373. Void where prohibited.

Single Malt Scotch Whisky Bottled in Scotland 86 Proof © William Grant & Sons, Inc., New York, NY 10020

Glenfiddich Scotch Whisky

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The latter group are often referred to as “mixologists,” a term given to practitioners of “mixology,” which is really just another way of referring to the practice of making good cocktails. Mixology might seem like a newfangled term, but it’s actually pretty old, like mid-19th century old, and was only revived as a way to describe the recent renaissance of bartenders caring (a lot) about their craft.

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Recent Posts

The Art of Persuasion: Iconic Alcohol Advertising in Print MediaMay 6, 2025
Smirnoff – “It Leaves You Breathless” (1950s)May 1, 2025
Heineken – Witty, Sophisticated Ads (1990s–2000s)May 1, 2025

Categories

  • Bar Equipment
  • Bartending Tips
  • Brands
  • Cocktails by Country
  • Cocktails by Ingredients
  • Countries & Their Drinks
  • Glassware
  • History
  • Holidays and Observances
  • Ingredients for Mixed Drinks
  • Magazine Ads
  • Menus
  • Mixed Drink Recipes
  • Mixed Drinks
  • Themed Cocktails
  • Vintage Books