mixology.pro
  • Mixology Books
    • Ingredients for Mixed Drinks
    • Bar Equipment
    • Bartending Tips
    • History
    • Glassware
    • Menus
    • Magazine Ads
    • Mixed Drink Recipes
    • Vintage Books
  • Brands
    • Angostura Bitters
    • Bacardi Rum
    • Dubonnet Aperitif Wine
    • Four Roses Whiskey
    • G&W
    • Gilbey’s Dry Gin
    • Golden Wedding
    • Hennessy Cognac
    • Jack Daniel’s Tennessee Whiskey
    • Martini & Rossi Vermouth
    • Mount Vernon Whiskey
    • Old Mr. Boston
    • Signet
  • Cocktails
    • Absinthe
    • Aperitif
    • Bitter
    • Bourbon
    • Brandy
    • Calvados
    • Champagne
    • Cognac
    • Gin
    • Liqueur
    • Rum
    • Tequila
    • Vermouth
    • Vodka
    • Whiskey
    • Wine
Magazine Ads, Mixed Drink Recipes

Dubonnet Print Ad from Esquire Magazine, 1935, 12-December

Dubonnet Print Ad from Esquire Magazine, 1935, 12-December
Magazine Ads, Mixed Drink Recipes

Mixed drink recipe from print advertisement for Dubonnet Wine

Dubonnet Manhattan

⅔ Dubonnet
⅓ Rye Whiskey
Dash Angostura Bitters

Dubonnet Aperitif Wine Print Ad from Esquire Magazine, 1935, 12-December, p.138
Dubonnet Aperitif Wine Print Ad from Esquire Magazine, 1935, 12-December, p.138

For a cheering lift and no “Head”
Try a DUBONNET Cocktail

Simple To Make

Dubonnet Manhattan
⅔ Dubonnet
⅓ Rye Whiskey
Dash Angostura Bitters

Dubonnet Cocktail
½ Dubonnet
½ Dry Gin
Add slice of lemon

THE French call this “the most civilized of all cocktails”. For a Dubonnet is not only delicious … it braces you, cheers you, gives you gaiety and sparkle from the very first sip. Yet it always sits lightly. That is why knowing men say: “Make mine a Dubonnet Cocktail … it picks me Up quickly; it never lets me down.”*

  • If you prefer it straight, serve chilled but not iced

A Schenley Import

Dubonnet
The Great French Aperitif

Dubonnet Aperitif Wine

Previous articleDubonnet Print Ad from Esquire Magazine, 1935, 11-NovemberNext article Dubonnet Print Ad from Esquire Magazine, 1936, 11-November

About The Blog

The latter group are often referred to as “mixologists,” a term given to practitioners of “mixology,” which is really just another way of referring to the practice of making good cocktails. Mixology might seem like a newfangled term, but it’s actually pretty old, like mid-19th century old, and was only revived as a way to describe the recent renaissance of bartenders caring (a lot) about their craft.

Recent Posts

The Art of Persuasion: Iconic Alcohol Advertising in Print MediaMay 6, 2025
Smirnoff – “It Leaves You Breathless” (1950s)May 1, 2025
Heineken – Witty, Sophisticated Ads (1990s–2000s)May 1, 2025

Categories

  • Bar Equipment
  • Bartending Tips
  • Brands
  • Cocktails by Country
  • Cocktails by Ingredients
  • Countries & Their Drinks
  • Glassware
  • History
  • Holidays and Observances
  • Ingredients for Mixed Drinks
  • Magazine Ads
  • Menus
  • Mixed Drink Recipes
  • Mixed Drinks
  • Themed Cocktails
  • Vintage Books

Tags

Aalborg Akvavit Absolut Vodka Ancient Age Angostura Bitters Bacardi Dark Rum Bacardi Gold Reserve Rum Bacardi Light Rum Bacardi Rum Beefeater Gin Black Velvet Canadian Whisky Bols Bols Liqueur Bombay Dry Gin Calvert Extra Whiskey Canadian Club Whisky Cointreau Liqueur Drambuie Liqueur Dubonnet Aperitif Wine E&J American Brandy Fee Brothers Bitters Fernet-Branca Liqueur Four Roses Whiskey G&W Giffard Liqueur Gilbey's Dry Gin Glenfiddich Scotch Whisky Golden Wedding Grand Marnier Liqueur Hennessy Cognac Jack Daniel’s Tennessee Whiskey Jim Beam Bourbon Johnnie Walker Scotch Whisky Kahlúa Coffee Liqueur Martini & Rossi Vermouth Mount Vernon Whiskey Old Mr. Boston Perrier Mineral Water Puerto Rican Rum Scrappy's Bitters Signet Smirnoff Vodka Stolichnaya Vodka Three Olives Vodka White Label Scotch Wild Turkey Bourbon

Search

2019 - 2026 mixology.pro All rights reserved.
Privacy Policy

Search

Recent Posts

The Art of Persuasion: Iconic Alcohol Advertising in Print MediaMay 6, 2025
Smirnoff – “It Leaves You Breathless” (1950s)May 1, 2025
Heineken – Witty, Sophisticated Ads (1990s–2000s)May 1, 2025

Categories

  • Bar Equipment
  • Bartending Tips
  • Brands
  • Cocktails by Country
  • Cocktails by Ingredients
  • Countries & Their Drinks
  • Glassware
  • History
  • Holidays and Observances
  • Ingredients for Mixed Drinks
  • Magazine Ads
  • Menus
  • Mixed Drink Recipes
  • Mixed Drinks
  • Themed Cocktails
  • Vintage Books