All Beefeater Gin ads (with images and texts from the printed ads) from Esquire Magazine in 1984 and 1985.
Befittingly Beefeater.
Beefeater Gin. The Gift of Excellence.
To send a gift of Beefeater anywhere phone 800-238-4373. Void where prohibited.
It Doesn’t Pay To Rush Into Marriage.
Angelica, meet Juniper.
Angelica is a delicate herb from Belgium. Juniper is a feisty little berry from the Alps.
Destiny decrees that the two shall be married in the recipe for Beefeater Gin.
But we don’t bring them all the way to London just to throw them together and hope for the best.
They (along with other rate botanicals) are scrupulously measured, painstakingly blended, meticulously distilled.
And then, these ceremonies completed, they are allowed to rest before they are bottled. To meld together slowly, smoothly and easily.
Such wisdom, it would seem, belongs in any manual on how to succeed in marriage.
Imported Beefeater Gin
The Crown Jewel of England.
Give Your Gin And Tonic The Same Advantage You Give Your Martini.
Give it crispness. Give it clarity. Give it character.
Make it—as you would make your martini—only with Beefeater Gin.
And finally, because one of America’s most popular drinks would seem to deserve a first name, give it the same one you’ve given the martini: Beefeater.
With a Beefeater and Tonic (as with a Beefeater Martini) the advantage will be all yours.
Imported Beefeater Gin
The Crown Jewel of England.
Being Known As A Number Can Be A Very Personal Thing.
Look, for example, at the individual registration number on the back label of your bottle of Beefeater Gin. If it were the one on the left, it would tell you that your Beefeater was distilled Thursday, January 7, 1982, under the supervision of Thomas Bowman, Master Stillman, and that the distillation was approved personally by Mr. Norman Burrough, a direct descendant of our founder, before it was allowed to leave the distillery.
Does it help to know all this? Yes. That number is a vital part of Beefeater Gin’s quality control.
Because the number is Mr. Bowman’s personal signature. And Mr. Burroughs, as well.
And any artist is at his best when he has to sign his work.
Imported Beefeater Gin
The Crown Jewel of England.
What Word Tells You This Is A London Gin?
(Hint: It Isn’t The Word London.)
A lot of gins have the word “London” on their labels. But that does not necessarily mean they are distilled in London, England.
Actually, there is only one major gin you can buy in the United States that is distilled, bottled and sealed-even/ last bottle of it-at the distillery in London.
The word that identifies that gin is Beefeater.
Imported Beefeater Gin
The Crown Jewel of England.
“I Must Get Out Of These Wet Clothes And Into A Dry Martini.”
So exclaimed Alexander Woollcott one rainy day to his cronies at the famous old Algonquin Round Table.
Woollcott was not alone among the literary lions in his regard for America’s favorite cocktail.
Somerset Maugham and Alec Waugh were both avowed martini men.
But none, including Woollcott, was really inclined to save his martini for a rainy day.
After all. New York has been known to go weeks without rain.
Imported Beefeater Gin
The Crown Jewel of England.
`Tis The Season To Be Jolly Generous.
Imported Beefeater
The Most Gifted Gin.