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Bacardi Rum Ad from Sports Illustrated in 1975

Bacardi Rum Ad from Sports Illustrated in 1975
Magazine Ads
Bacardi Rum Ad from Sports Illustrated 1975
Bacardi Rum Ad from Sports Illustrated 1975-10-06

Enjoy BACARDI rum & Coca-Cola

Mix the bunch a batch.

Just fill a big, fat pitcher hallway with coot cubes. Splash in 12 oz. smooth ol’ Bacardi dark rum. Fill with Coke. Stir. And you’ve got it. No pitcher? Get ours (all 85 ounces of it) and a T-shirt too. They’re package-priced together at only $4.95, plus $1.00 for postage and handling ($5.95 total). Additional T-shirts are $2.00 each.

Bacardi Party Offer

P.O. Box 52546. Atlanta, GA 30305

BACARDI, rum. The mixable one. Nothing goes belter with Coke.

Bacardi Imports, Inc., Miami, FL.

Rum 80 & 151 Proof.

Bacardi Rum Ad from Sports Illustrated 1975
Bacardi Rum Ad from Sports Illustrated 1975-06-30

The Bacardi Driver.

Zippier than a screwdriver and as easy as 1,2,3.

  1. Splash 1½ oz. Bacardi light rum over ice in a tail glass.
  2. Pour on lots of ice cold orange juice.
  3. Squeeze and drop in a wedge of fresh lime or lemon.

Now you’re ready for some zippy sippin’. Because smooth ol’ Bacardi and that hint of lime or lemon really turn on the OJ. The Bacardi Driver tastes terrific. And it couldn’t be easier.

BACARDI, rum. The mixable one!

Bacardi Imports, Inc., Miami, FL.

Rum 80 & 151 Proof.

Bacardi Rum

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The latter group are often referred to as “mixologists,” a term given to practitioners of “mixology,” which is really just another way of referring to the practice of making good cocktails. Mixology might seem like a newfangled term, but it’s actually pretty old, like mid-19th century old, and was only revived as a way to describe the recent renaissance of bartenders caring (a lot) about their craft.

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Recent Posts

The Art of Persuasion: Iconic Alcohol Advertising in Print MediaMay 6, 2025
Smirnoff – “It Leaves You Breathless” (1950s)May 1, 2025
Heineken – Witty, Sophisticated Ads (1990s–2000s)May 1, 2025

Categories

  • Bar Equipment
  • Bartending Tips
  • Brands
  • Cocktails by Country
  • Cocktails by Ingredients
  • Countries & Their Drinks
  • Glassware
  • History
  • Holidays and Observances
  • Ingredients for Mixed Drinks
  • Magazine Ads
  • Menus
  • Mixed Drink Recipes
  • Mixed Drinks
  • Themed Cocktails
  • Vintage Books